Experience all that Oakland has to offer when you shop local this holiday season. From hand crafted makers creations, local fashion designs, vintage treasures, foodie finds, and eclectic shops filled with unique gifts – Oakland is the place to find the perfect present for someone special.

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Returning in 2025


We are Rooted in Pride! Get ready to show off your true colors and embrace the vibrant spirit of the LGBTQ+ community. This event will be held at the heart of Oakland, 20th Street & Broadway, Oakland, CA, USA. Expect an unforgettable day filled with music, dance, and exciting performances. Whether you identify as LGBTQ+ or simply want to support and celebrate with us, everyone is welcome! So mark your calendars and get ready to spread love, joy, and acceptance at Oakland Pride!

The annual Oakland Pride Parade will take place at 11:00 am down Broadway from 14th to 21st and it is free to the public. The Oakland Pride festival and celebration will follow starting at noon - 6:00 pm.

Join us at one of the three amazing stages! Our Mainstage produced by Oakland Pride, headlining, Da Brat followed by other artists -- the Latin Stage produced by Club Papi in partnership with Que Rico, headlining Wendy Guevara, and the Community Stage.

For more Pride events happening in Oakland, check out our LGBTQ in Oakland page.
 

Headliners at Oakland Pride
 

Da Brat at Oakland Pride

Wendy Guevara at PRIDE

Pride 2024 Performer

2024 Performer at Pride


 


Hotel Promotions


Thinking of visiting during Oakland Pride Month? Check out these deals!
 

Downtown Oakland Neighborhood

Marriott Oakland City Center


Discount Code: A3P


Visit the hotel's website and enter the code into the Corp/Promo Code field to see the discounted rates.
 

Waterfront Hotel Exterior

Waterfront Hotel 
 

Enjoy up to 10% off the Best Available Rate

 


 


 

About Oakland Pride


Since 2010, we have been an influential coalition dedicated to educating the greater Bay Area and promoting equality, social justice, civic involvement, and responsibility within Oakland and neighboring communities.

Historically, our events have attracted over 50,000 attendees and have raised $3.3 mm for the Oakland community as we continue to live and buy locally.

Our organization has a shared vision of providing an equitable platform, safe spaces, and events for the entire Oakland community. Our events celebrate Oakland’s rich and diverse queer community, support Oakland’s BIPOC businesses & non-profits, and highlight the resources available to the community through a series of events throughout the year that lead up to Oakland Pride Weekend – a Festival and Parade.